About us
Pippi+Lotta cherishes children's five senses and supports their daily growth.
Wear naturally,
play in nature.
Clothes that watch over children's backs.
Since our establishment in 2018, the theme that Pippi + Lotta has upheld is 'nature'. In recent years, with the rapid evolution of technology, it has become very difficult for children to be in nature naturally and comfortably. The desire to "provide good things for children" is a common language among adults who have children. However, children don't understand those words. What Pippi + Lotta can do to prevent adults' 'feelings' from becoming 'ego' is to create clothes that children can wear naturally and play in nature.
In a world where children are the protagonists
When children play in their own world, adults and clothes are supporting roles. Disliked designs, difficulty in movement, comfort, and the voices of adults can destroy that world. We prioritize ensuring that children can be comfortable and natural, and that we adults can watch over them without getting ahead of ourselves.
- Designs that color childhood
- Our products that color the not-so-long childhood are all original designs (excluding some accessories). They are simple and efficient, anticipating children's movements, designed not to hinder imagination, and prioritizing ease of activity.
- Quality for "wearing out"
- We want children to feel the changing seasons, sweat, and play with all their heart. If they get dirty a lot, wash a lot, and "wear out" until they're worn out, that's our greatest wish. Clothes to wear every day rather than a few times a year. We pursue comfort (texture + fabric + design) as quality every day.
- Healthy children and the future of the earth
- Excessive decoration, packaging, and fragrances - are these really necessary for the future of children and the earth? We aim to create attractive items where you can enjoy selecting and feel the comfort of wearing, while keeping the impact on the environment and society to a minimum in our clothing production.
Features of Pippi + Lotta
Features of Pippi + Lotta
Our products are designed to allow your child to express their individuality and spend time comfortably, safely, and confidently.
Carefully selected designs for easy movement
Our products are produced and sold only after passing wearing tests with consideration for ease of movement and safety. Wearing tests are conducted outdoors with safety in mind. For example, whether they can climb a jungle gym smoothly.
A lineup that fulfills your desires
The uniquely designed Pippi + Lotta lineup is trend-conscious while prioritizing children's comfort. We offer simple and basic standard items and aim to create new excitement for our customers through various challenges such as adopting new colors, patterns, and fabrics.
Strong trust relationships with production bases
The trust relationship with overseas production bases (mainly in Asia) is a major factor affecting quality. During sample making and production, we maintain detailed and close communication, and even after production begins, we regularly visit local production factories to share our thoughts through direct dialogue with producers about production conditions (such as whether manufacturing is done with consideration for the environment and human rights), striving to standardize quality that changes daily and further improve quality.
